I don't dress brands up.
I structure them.
Mr Z Brand est la marque de Hervé Kevin ZEH, consultant en branding, design et stratégie digitale basé à Douala. Depuis 5 ans, elle structure les marques, clarifie leur positionnement et déploie les systèmes digitaux qui leur permettent de performer.
Ma particularité tient en une phrase : je ne m'arrête pas à la recommandation. Du concept à la mise en ligne, du positionnement au développement web, je livre le système, pas le rapport.
Convictions
Three principles that decide everything.
Clarity before aesthetics
A visual that isn't understood in three seconds has failed, however beautiful it is. I design to be understood, not admired.
Consistency as signature
Controlled repetition creates recognition. A brand that changes face every month never enters anyone's memory.
Premium African
International standards, an authentically African identity. Neither imitation of the West nor decorative cliché. Rigour applied to an identity that owns itself.
Ground covered
Six disciplines, one thread.
Most suppliers cover one link. The problem is that brands break at the joints: between strategy and design, between design and going live. I cover the chain.
- Brand IdentityLogo, guidelines, brand book, positioning.
- CopywritingPosts, scripts, emails, sales pages, pitches.
- Social MediaCalendar, content, activation, performance.
- Graphic DesignFlyers, posters, print & digital collateral.
- Digital StrategyAudit, 90-day plan, KPIs, steering.
- Web DevelopmentProfessional websites, landing pages, catalogues, sales funnels.
« Je n’habille pas des marques. Je les structure. Puis je mets en ligne les supports qui leur permettent de performer. »
Working together
Got a brand to structure?
Good collaboration starts with a good diagnosis. Tell me about your brand and your need. I reply with a useful read, not an automated quote.
Reply by email · No spam, no forced newsletter.